
SIGNATURE BUILD / 01
Creek
A 7′6″ 3/4-weight S-glass rod with a progressive action that loads up close. Made for small creeks, panfish, and accurate casts beneath the branches.
Explore CreekMEET THE BUILDER / JACK LIENHARD
I’m Jack, the builder behind Guadalupe Rod Co. I started by building fly rods for myself, then for friends. This small New Braunfels shop is the next chapter.
Read my story ↓
FROM MY WORKBENCH
I’ve been an avid fly angler for years. The more time I spent on the water, the more curious I became about what made a rod feel right. I started building my own personal rods, then began building for friends. Guadalupe Rod Co grew from there—out of a genuine love for the craft and the places these rods are made to fish.
You’ll usually find me somewhere along the Guadalupe, fishing with my daughters at Cypress Bend or Landa Park, or chasing trout when winter comes. I fish the Texas coast too, and those days on the flats shape the conventional and heavier fly rods I build.
I also serve on the board of Guadalupe River Trout Unlimited and support fishing, conservation, and access efforts here in New Braunfels and across Central Texas. This business is personal to me: it connects the rods I build, the water I love, and the people I get to share it with.



AT THE WORKBENCH
The grip you hold. The wraps you notice. The feel you come back for.
See what goes into a buildOUR SIGNATURE FLY RODS
From a light creek rod to a powerful seven-weight, each signature build gives us a starting point to make yours.

SIGNATURE BUILD / 01
A 7′6″ 3/4-weight S-glass rod with a progressive action that loads up close. Made for small creeks, panfish, and accurate casts beneath the branches.
Explore Creek
SIGNATURE BUILD / 02
A 9′ 5-weight carbon rod with a medium-fast action for versatile river fishing. Cast dry flies, nymph rigs, and small streamers with one everyday setup.
Explore Guadalupe 5w
SIGNATURE BUILD / 03
A 9′ 7-weight carbon rod with a medium-fast action and more power for bass bugs, larger streamers, and sink tips. Built for bigger flies and open water.
Explore Llano 7wTHE WAY WE WORK
We’ll explain what each choice changes on the water, what it costs, and what comes next.
The creek, the cover, the fish. A good rod starts with a conversation.
We’ll help you choose the blank, grip, wraps, and components that fit your fishing and budget.
You approve the plan and price. Then we assemble, wrap, finish, and inspect your rod in New Braunfels.
YOUR WATER. YOUR ROD.
Tell us your water, target species, and favorite flies. We’ll build a rod to match.
Start your build A conversation first. Every detail approved by you.